In an environment where many companies have lost sight of the real meaning of customer relationship management (CRM), it's critical to remember what CRM is about. It's about acquiring and retaining customers, improving customer loyalty, gaining customer insight, and implementing customer-focused strategies. A true customer-centric enterprise will help your company drive new growth, maintain competitive agility, and attain operational excellence.

CRM is an information industry term for methodologies, software, and usually Internet capabilities that help an enterprise manage customer relationships in an organized way.
SAP Customer Relationship Management: Software for Enabling Customer Relationship Management (CRM) Without Compromise

SAP’s Introduction of “CRM without compromise" is a result of extensive customer surveys and needs of the industries for rapid adoption and user productivity, quick time to value, and seamless, best-practice operations between front and back-office.
  • Simple - Drive user uptake and effectiveness with an intuitive, Web-based user interface that's unified across our CRM solutions - delivering deep CRM software capabilities uniquely tailored for business users.
  • Flexible - Choose the right CRM solution for the right situation with flexible deployment models that include on-premise, on-demand, and hybrid
  • Comprehensive - Provide an exceptional and consistent customer experience with front-office capabilities for all channels across marketing, sales, and service; embedded analytics; and end-to-end, industry-specific processes - delivered on the proven SAP NetWeaver platform.
     

SAP CRM software has helped the best-run companies across more than 25 industries make the most of relationships with customers by capitalizing on customer insight, improving front-line efficiency and effectiveness, streamlining critical business processes across and beyond customer touch points, and quickly adapting to changing business and customer needs.

SAP offers CRM options that are easy-to-use, web-based, and available on a subscription basis. With SAP, organizations can act immediately to improve sales, service, and marketing effectiveness while still keeping strategic options open without compromising cost-effectiveness or user adoption.

STI SAP training is designed and developed keeping in mind the industry standards and at the completion on the training you would be fully hands on and would be ready for the following SAP Certifications 

  • SAP Certified Application Associate - CRM Fundamentals with SAP CRM 2007 (CRM 6.0)

  • SAP Certified Application Professional - Sales with SAP CRM 2005

  • SAP Certified Solution Consultant CRM - Telesales (CRM 4.0)

 
  • Interested parties who are looking to advance their career or make a change.
  • Fresh Graduates looking for an exciting career in SAP.
  • Candidates wanting to create a career in SAP.
  • Customers, project team members and interested parties who want to have an overview of SAP Customer Relationship Management and the processes that it covers.
  • SAP clients and customers.
 

Time line: Four Weekends - Sat/Sun – 8 Hrs Each

Location: Schaumburg / Oak Brook, IL

SAP Technology and Channel  + CRM SALES (Courses Covered Process Flow)


Weekend 1 (Sat / Sun) - CR100: SAPCRM - Overview of the SAP CRM solution
 

  • Foundation & Architecture of mySAP CRM
  • Business partner
  • Organizational model
  • Product master
  • Transaction Processing
  • Activity Management
  • Partner Processing
  • Actions
  • Pricing Fundamentals (Overview)
  • Middleware (Overview)


Weekend 2 - (Sat / Sun) - CR580 - CRM User Interface
 

  • SAP CRM User Interface Overview
  • UI Concept
  • Business Roles
  • Navigation Bar Customizing and Transaction
  • Launcher
  • Architecture
  • UI Configuration
  • Easy Enhancement Workbench
  • Component Enhancement Concept
  • Skin Configuration
  • Web services

Weekend 3 (Sat / Sun) - CR300: SAP CRM Sales
 

  • Territory Management
  • Visit Planning
  • Opportunity Management
  • Copy Control
  • Quotations Mgt
  • Order Management
  • Special Functions in Quotes / Order Mgt
  • Contract Management
  • Rebate Management

Weekend 4 (Sat / Sun) - CR-410 - CRM Interaction Center WebClient
 

  • Interaction Center WebClient Overview
  • Agent Functions
  • Interaction Center Marketing & Sales
  • Interaction Center Service
  • Creating an Interaction Center WebClient Profile
  • Customizing IC WebClient Functions
  • Communication Architecture
  • Agent Inbox
  • Rule Modeler
  • Category Modeler
  • Interaction Center Manager Portal
  • Software Architecture